We transcend the conventional boundaries of business because we care. Slowly and silently, along with the Government, our Group is trying to change the face of villages. From abject poverty to meeting the necessities of life — from dependency to freedom — from backwardness to progress — in more ways than one.

There is a palpable difference. Tens of thousands of villagers now seem self-assured, confident and happy at being able to move towards a sustainable livelihood. There is newfound dignity among them.

For all of us in Aditya Birla Group, every project when successfully executed brings a humble sense of happiness — a way of living our values. Above all, playing a leadership role even as a respectable, caring, corporate citizen.

While we work in our own small way, we know that much more needs to be done, given our country and its magnitude.